ModernCarCare.com
Modern Car Care's website is the leading online source of breaking industry news, pertinent stories, feature articles, blogs and online exclusives, including topic-specific reports and an interactive buyer’s guide database of products and service providers.
Our website makes it easy for busy carwash professionals to get the most important info they need, quickly, and to stay updated using convenient features such as RSS feeds, weekly and bi-weekly general and targeted e-newsletters, and our Facebook and Twitter profiles.
Website Sections
Marketing
Strategies to bolster the bottom line, including smart ways to attract new customers, increase customer loyalty and frequency, increase the average customer ticket, develop effective signage and menu design, and utilize Internet marketing and community relations to help strengthen brand presence.
Operations
Strategies for improving workplace efficiencies, lower operating costs, adopting environmental best practices and creating a desirable service mix and structure. Additional topics include: policies for safety, labor, insurance, facility maintenance, equipment purchases and upgrades, as well as site planning and renovations.
Buyer's Guide
The industry’s most complete resource directory, offering information on hundreds of suppliers and service providers.
Additional Online Resources
- Feature section with editor recommendations
- E-book series
- Weekly e-newsletter and bi-weekly category-specific updates
- RSS feed, Facebook and Twitter delivery
- Mobile version
- Blogs
- Extensive article archives
Online Opportunities
Whether you want to generate leads, drive targeted visitors to your site or increase brand awareness, we have the right online opportunity to help you meet your goals.
Banner Ads
Banner ads run along-side our editorial content and are very effective ways to increase brand awareness and drive visitors to your site.
Targeted Ads
We offer several exclusive ad positions which allow you to target a specific segment of our audience.
- Welcome Ads - Target all unique visitors when they enter our site.
- Integrated Content Ad - Embed your message into the editorial content stream on the home page.
- Category Sponsorship - Own the landing page for a specific category and reach targeted visitors.
E-Newsletter Sponsorships
Modern Car Care's weekly e-newsletter offers only one advertisement position, giving your message
high share-of-voice in recipients’ inboxes.
Webinars
Create your own custom webinar or sponsor an educational webinar organized by our editors. Modern Car Care webinars are an opportunity to educate the industry and generate leads. Receive recognition in print, online, e-mail and e-newsletters.
E-Books
By sponsoring an e-book, you are marketing your products, educating the industry and generating leads at the same time. With a sponsorship, you collaborate with our veteran editorial team to create a custom online educational supplement on the topic of your choice.
Integrated Programs
Increase brand awareness and generate leads with an integrated program. Editors will work with you to create custom content aligned with your marketing goals. We will integrate your content within our site and drive target traffic through a combination of banner ads, text ads, e-newsletters and lead-generation programs.