Brand Reach & Audience Information
Modern Car Care readers are owners and operators of full-service, self-service, express-exterior, flex-serve and in-bay automatic carwash facilities; auto-detailing shops and fast-lube locations; as well as investors and developers interested in the car care industry.
With more than 15,000 magazine subscribers, 13,000 monthly online unique visitors and 3,500 e-newsletter subscribers, Modern Car Care has established itself as a trusted and independent resource in the industry.
Modern Car Care Magazine Audience:
The most trusted publication in the industry
- 15,000 monthly circulation
- 62% of Modern Car Care magazine subscribers have been subscribers for more than 5 years!
- Pass along readership estimated at 2.8 viewers per copy – more than 42,000 readers!
- 84% of Modern Car Care readers are independent or chain carwash operators
- 80% of readers play a role in purchasing products and services
ModernCarCare.com Audience:
The leading online destination for comprehensive coverage of industry news and information
ModernCarCare.com's mix of breaking industry news, pertinent stories, feature articles and online exclusives, makes it an excellent marketing vehicle to reach and engage decision makers at commercial carwashes, detail shops and fast-lube facilities.
- 26,000 average monthly page views
- 14,00 average monthly visits
- 13,00 average monthly unique visitors
- 8.1 minutes average time spent per visit
MCC E-newsletter
- 3,500 weekly e-newsletter subscribers
- 2 new bi-weekly topical e-newsletters on Marketing and Operations